Player authentication was used as an additional tool for self-control during gambling. According to Susanna Saikonen, vice president of sustainability at Bekaus, the main goal of the current operator is to reduce problem gambling in the market, and the latest data is evidence of the right path.
First of all, the average loss sum for slot machines has decreased by nearly 500 million euros since 2019. The number of customers playing slot machines has also changed. It has fallen from 300,000 to 250,000 in recent years. 온라인경마
Another important aspect of improving customer gambling behavior is the increased loss limit. This has led 100,000 customers to stop gambling. The main part of the hit was also related to a self-imposed loss limit of less than 200 euros.
According to a survey by Veikkaus, the largest portion of gamblers are men under the age of 45 (76%), with the remaining 26% being women. And after the loss limit was provided, both groups saw a decrease in customer numbers. Among Veikkaus’s consumers, the number of times they authenticate while playing slot machines increased in 2021. Currently, personal authentication is up to 80%. The next goal is to provide certification among all Veikkaus games by the end of 2023.